YOUR business can boom in deprived areas, a Government minister has claimed.
Barbara Roche, minister for social exclusion and equality, is urging North West firms to invest in the region's poor districts.
She said: "We must challenge the myth that deprived areas make bad business sense. Because the evidence tells a different story, one where companies are seeing the results on their balance sheets and communities are benefiting from more jobs, new skills and better local services."
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