AN entrepreneur who has enjoyed global online success with her inventions is set to unveil her first physical presence in the town.

Former St. Gregory’s RC High School pupil Helen Davies, 42, will begin selling her award-winning EasyTots products at Jellybeans Play Centre at an official launch taking place on Saturday.

The mum-of-two will be on hand at Jellybeans’ Wharf Street premises to answer any questions parents may have about introducing their young ones to solid foods.

“I designed my own range of baby and toddler feeding products having weaned my daughter Keira, who is now four,” said Helen, who grew up in Westbrook.

“Since then, I’ve sold online as far afield as Australia and East Asia, but my first ever physical product stand will be in my hometown of Warrington.

‘Jellybeans promotes active play and I’m an advocate for baby-led weaning and healthy eating, so we are a dream partnership. Together, we want to encourage Warrington parents and their tots to eat well and move more.”

Darren Shaw, 46, founded Jellybeans 12 years ago with his father Dave and brother Jody.

Darren said he welcomed the opportunity to join forces with EasyTots.

“Helen has built up a huge and loyal online following based on amazing reviews, so we are incredibly honoured that she is bringing her fantastic products to Jellybeans.

‘We look forward with excitement to welcoming Helen at Wharf Street on Saturday from 9.30am onwards and hope lots of parents will take the opportunity to come down and ask her questions about baby-led weaning and explore the EasyTots range of suction plates and placemats. Helen will also be with us throughout the October half term, when we will be offering lively play for the full age range of families.”

Every customer who makes an EasyTots purchase at Jellybeans on Saturday will receive a free two-pack of silicone bibs with a baby fork and spoon, which retails at £11.99.