KARL Fitzpatrick, Warrington Wolves chief executive, on Magic, the orchestra and selling out against Saints

IT was a fantastic turnout from our supporters for the Magic Weekend at Anfield.

We had more than 4,000 supporters pack out the Anfield Road end for the game against Wigan over the bank holiday weekend.

And the Super League chief executive Robert Elstone sent me a message to say how impressed he was with the following.

Blake Austin mentioned the incredible support we received and how it contributed to a fantastic day.

Warrington Guardian:

There has been lots of talk about our social media strategy for 2019 and we are arguably the most talked about Super League club.

The interest we have created has been quite exceptional.

Our crowds have been up 13 per cent on last year and we have had three games this year which have broken our Super League record, Salford, London and Leeds.

We have got the upmost respect for every other club and player.

I have crossed the white line and played the game myself.

But we need to create interest in our game and we have seen the benefit for us.

There was a controversial Fox News producer called Roger Ailes.

He said : “If you have two guys on a stage and one guy says, ‘I have a solution to the Middle East problem,’ and the other guy falls in the orchestra pit, who do you think is going to be on the evening news?”.

So that is the kind of view we have been using and positioning ourselves in terms of creating interest.

The Wolfie Magic preview video had 250,000 social impressions, the dancing steward has 300,000 impressions.

We have been on the Sky News timeline and the Sky Sports timeline as well.

We are beginning to break out of the rugby league bubble which is so important.

Attention then turns to the visit of St Helens at the end of June.

The game takes place at The Halliwell Jones Stadium on Friday, June 28 and we would encourage supporters to get their tickets early as we are hopeful of a sell-out.

It is going to be pure drama because the games between ourselves and the Saints have the ability to create real drama.

And with first against second, this one is no exception to that.