CREAMFIELDS is set to welcome a new act this year with a pop-up Co-op store.

The supermarket will be open until the early hours, stocking all the necessities festival goers could possibly wish for.

So when you forget your toothbrush this summer or are craving some fresh food, the Co-op will be there to help you out.

Continuing its partnership with events and venue operator Live Nation, Co-op have revealed plans to open 6,000ft pop-up shops at six UK music festivals this year.

In 2018, the supermarket had stores at Download, Latitude, Reading and Leeds festivals, which proved to be hugely popular with festival goers.

The shops mean that rather than having to carry essential items around when travelling to, from and around the site, people will be able to buy them there.

They also give music lovers access to fresh food and drink at all hours throughout the weekend.

And for those thinking not wanting to miss a moment of the music, an in-store DJ will be on hand to keep the party going.

“This summer we are really excited to build on the success of our festival stores, continuing to get closer to customers with our unique convenience offer,” said Amanda Jennings, Co-op’s Director of Marketing Communications.

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“Last year was our festival debut with Live Nation and the vast range of products available in the shop was a pleasant surprise to many festival goers.

“This year, they’ll be expecting to see us and rely on Co-op to provide the essentials to lighten the load, and with the two new festivals, we’re making our performance bigger and even better than ever.”

Jim Campling, President of UK Marketing Partnerships at Live Nation, also added: “Co-op has seen tremendous success connecting with fans at our live music events by providing value and convenience authentically, and when the fans need it most.

“By expanding our partnership to include two more festivals, Co-op has the opportunity to leverage the power of live at an even greater scale.”

Creamfields will take place between August 22-25 this summer in Daresbury.