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New name on Wolves attire (From Warrington Guardian)
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New name on Wolves attire
12:40pm Friday 25th January 2013 in Wolves news
From left, Peter Kindness, Wedi managing director; Shaun Mason, CTD operations director; Tony Smith, Wolves’ head of coaching and rugby; Adrian Morley, Wolves’ captain
WOLVES have welcomed on board Wedi Systems UK Ltd for the 2013 season.
They have secured a partnership with the premium brand in the implementation of bathroom and wellness areas.
This season the Wedi brand will feature on the coaches' attire, players' warm-up tops and media clothing.
As a business they will attend each home game as match sponsors, extending their corporate association with premier football clubs into the sport of rugby league.
And they are excited about Rugby League World Cup matches coming to The Halliwell Jones Stadium later this year too.
Peter Kindness, managing director of Wedi Systems (UK) Ltd, said: “We are delighted to have established a relationship with the Wolves and look forward to it growing throughout the year ahead.
"As innovators in our field we are keen to work with other market leaders and the recent success of Warrington both on and off the field excites us for the future of the club.
"The sport of Rugby League is something different for us as a business and with a world-class event coming to The Halliwell Jones Stadium this year we believe this is the perfect time to start this partnership which we believe will become mutually beneficial.”
Alex Wilson, Wolves’ senior sales executive, added: “We are delighted to have attracted a business of such high calibre and international recognition.
"Off the field Warrington Wolves is continually looking at ways to expand within the business markets locally, nationally and internationally, and this partnership with Wedi highlights the extent to which the Wolves brand is now being recognised and the level to which the club can support businesses.”
