SMALL businesses in the town are set to benefit from a digital marketing firm's commitment to deliver efficient design and print services.

Dreamscape Solutions has launched the initiative to 'fill the gap' in the market and offer powerful design solutions to help companies raise awareness.

The new service from the Dreamscape's Thelwall head office is being led by senior graphic designer Danielle Barrett.

She said: "It will draw on all our usual creative skills but rather than channelling them onto the internet we will design with traditional print solutions in mind.

"With so much emphasis on internet marketing, small and medium-sized enterprises do struggle to find affordable design and print and tend to go to print-led providers on the high street and not necessarily get the advice and creative input they need."

Danielle and her team are getting to know businesses in the area and are providing advice, technical knowledge and ideas.

She added: "Because we are on the doorstep we can pop into businesses and talk them through an approach so that they can market what they do to a professional standard."

Bernard McCabe, managing director of Dreamscape, said "We can guide businesses through the process of how to select the right format, materials and price for printed promotion –– and then really make it look the part.

"Sometimes it's not all about internet-based strategies. Print is alive and well and there is a need to help clients make the right decisions to get the impact they need.

"Design and print has always been part of our offer but by identifying a gap at local level and really focusing on it we are developing an important income stream for the business."