THE current focus on HSBC and the allegation regarding tax avoidance advice highlights the significant public interest in ethical business.

Anything related to banking continues to attract "special" attention. Some businesses are immediately labelled as "ethical", or not. For example, charities are thought to be ethical, but could be spending money inappropriately.

Firms dealing with tobacco, payday loans or gambling some would think of as unethical, but may have strong corporate social responsibility programmes and importantly will contribute to the economy with good jobs.

Most cases are a matter of perspective. Smaller firms often go "under the radar" and the personal views of the owner dictate the position.

So as an individuals consumer, how can we influence how firms act? Two ways: first, Choose where you spend your money; and second, tell people about the issues you uncover.

An ethical business is a good business and more sustainable for everyone.

Does your transport firm have good safety standards? Does the telecoms firm invest in workforce development? Does the manufacturing supplier treat suppliers fairly? Warrington has a range of excellent employers now on Omega, the Birchwood Park and across town.

The poorer firms should not receive your business; it’s false economy in the long run.

  • LAWRENCE Bellamy is associated dean at the University of Chester’s Padgate campus and writes a regular column for business.