POUNDLAND is enjoying life at the heart of the town centre after arriving onto the scene on April 16.

The new store, on Sankey Street, opened as part of the retailer's 99p Stores conversion project following the buy-out last year.

It will also be raising funds for Macmillan Cancer Support as part of Poundland's national partnership with the cancer care charity.

Since launching the partnership in 2009 the firm has raised more than £1.5 million for the organisation.