WARRINGTON mums turned out in force to breastfeed their youngsters outside Sports Direct as part of a national protest on Friday.
The retail giant came under fire after reportedly asking a breastfeeding mum to leave the Nottingham branch.
More than 30 mums signed up for the ‘Free to feed nurse-in’ outside the Old Market Place store in support of the mum alongside hundreds of others across the country.
Mum-of-two Elaine Parr to Adam, aged two and Luke, aged 18 months, said everyone was really pleased to be a part of the campaign.
She added: “We wanted to raise awareness breastfeeding in public is a totally normal thing to do and we had a few people asking us about why we were there.
“The women who asked were generally all for it and from a personal point of view none of us have gone through the same thing as the Nottingham lady.”
Elaine, who lives in Golborne, said they are keen to spread the message it is unlawful for a business to discriminate against a woman because she is breastfeeding a child and shops should not ask breastfeeding women to leave after a series of stories in the national press in the last six months.
The 34-year-old added: “There was a lady who was asked to stop breastfeeding her baby at a leisure centre before the Sports Direct story and I think everyone at the protest felt a bit disillusioned and that it wasn’t right for a big, established shop to be discriminating against mums.
“We’re hoping it stops here and shops become aware that if somebody isn’t comfortable and asks a woman to stop they need to know mums are legally allowed to do it.
“Unfortunately I think it will be a while before we get to that point but events like this do help explain to people what the law is.”
Sports Direct did not wish to comment.